One senior person, seventeen years in the making.
Renard Cooper has run quietly since 2011: one or two digital clients at a time, continuously, through every corporate role since. This is that side of my work, finally getting full attention.
The thinking was built inside the biggest institutions in Asia. The attention is now yours.
I have spent seventeen years building growth inside HSBC, PayMe and Deutsche Bank, while taking on digital clients the whole time. At Etisalat I launched their first e-billing platform. At Deutsche and Moody's I transformed the investment bank's digital presence. At Dilmah I took the online shop from 16 to 64 countries. At HSBC I helped take PayMe from 2.3 million to 3 million users in 20 months, with merchant sign-ups up 169% in a year. Two separate projects have been featured in Harvard Business Review case studies. I am a member of the Chartered Institute of Marketing.
- You work with me. Strategy and direction from me, execution through a vetted specialist network I direct. No handoff to a junior after the sale.
- Judgment plus AI. AI runs most of the execution, start to finish. Seventeen years of judgment decides what is worth shipping.
- Honest over comfortable. If a budget will not work or a strategy is wrong, I say so. Fast.
- Compounding, not campaigns. I build assets that keep paying off, not activity that stops when the invoice does.
- Co-Chair of Canadian Chamber of Commerce MarComm Committee.
- Co-Chair of the Fintech Marketing Community in Hong Kong.
- Former Vice-Chair of the CIM Hong Kong Chapter.
- Guest lecturer at HKUST, HKU, PolyU and CityU.
- I also mentor early-stage founders on a pro-bono basis, and I write about growth at Nailing Growth.
Based in Hong Kong. Working with clients in Los Angeles, Melbourne, Dubai, Zurich and Shenzhen. Same senior attention, wherever you are.